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H.A.I.L. (Honoring Attendance, Involvement and Loyalty) is a free program for all currently enrolled University of Michigan students. The program is designed to reward students for attending Michigan Athletics events. Earn points for every event you attend and redeem prizes from the Prize Store. To get started simply download the free mobile app on your iPhone or Android device.

You MUST fill out your profile completely including UMID to be eligible for rewards.

What's New

The Prize Store:
The Prize Store offers students the opportunity to convert their loyalty points into prizes. We will be offering different prizes throughout the year, so be sure to check-in periodically. Note: Using your points in the Prize Store does not subtract your points in the leaderboard.

Social Bonus:
Earn a bonus point after you check-in at an event by tweeting it out. The tweet must be sent directly through the H.A.I.L. app to earn the bonus point.

Ticket Community:
Buy, Sell, and Transfer Michigan Football, Men's Basketball, and Hockey tickets right from your phone! This feature allows students to post unused tickets, search for tickets by events, and chat about making transfers all from their H.A.I.L. app.

Rivalry Tour

Rivalry Tour

This semester, we're asking you to join us on the first-ever Michigan Athletics Rivalry Tour!

It's a busy season for Michigan Athletics with 20 home rivalry events and we want you to help us go undefeated. While the H.A.I.L. app will still go full-force this semester, we wanted to do something a little extra for our biggest games.

SIGN UP NOW to participate in the Rivalry Tour now to get access to special communications and content about Michigan's biggest rivalries, unique prize opportunities, H.A.I.L. bonus points, and to be entered into the Grand Prize Drawing!

Students will use the H.A.I.L. App to check in at the eligible events listed below like they would at any other Athletics event. All eligible events will have "Rivalry Tour" in their title on the app and are listed below.

All students who are registered for the Rivalry Tour and attend at least 10 events from the eligible events list will be entered into the Grand Prize Drawing. For each additional eligible event attended, participants will receive one more entry into the Grand Prize Drawing.

Participants will also find prizes and activities exclusive to Rivalry Tour registrants at events throughout the tour.

Any student who attends all 20 events will receive a Michigan replica jersey.

There will be one Grand Prize winner and two runners-up, receiving the following prizes:

Grand Prize

  • Two tickets to Michigan State -or- Ohio State away football game for the 2016 season
  • Deluxe framed commemorative rivalry photo
  • Michigan Athletics Gear Package
  • Exclusive Tour of the Michigan Athletics Campus


  • Michigan Athletics Gear Package
  • $50 Pizza House Card
  • Exclusive Tour of the Michigan Athletics Campus

The Fine Print

In order to participate, students must download the H.A.I.L. App and create a user profile with their UofM ID#. If you do not have a smart phone, please indicate this on the sign up form when you register. We will contact you about how you can still participate.

Please direct any questions about the Rivalry Tour to MGoStudents@umich.edu.

Eligible Events

January 9 @ 7:05pm - Ice Hockey vs. MSU
January 16 @ 4pm - Women's Gymnastics vs. OSU
January 17 @ 5:05pm - Ice Hockey vs. OSU
January 21 @ 6pm - Women's Basketball vs. OSU
January 30 @ 1pm - Men's Gymnastics vs. OSU
January 31 @ 1pm - Women's Tennis vs. OSU
February 6 @ Noon - Men's & Women's Swim vs. MSU
February 6 @ 2pm - Men's Basketball vs. MSU
February 14 @ 2pm - Women's Gymnastics vs. MSU
February 19 @ 6pm - Men's Tennis vs. MSU
March 4 @ 7:35pm - Men's Ice Hockey vs. OSU
March 25 @ 5pm - Women's Rowing vs. MSU
March 26 @ 8am - Women's Rowing vs. MSU
April 3 @ TBD - Women's Lacrosse vs. OSU
April 15 @ 6pm - Softball vs. OSU
April 16 @ 2pm - Softball vs. OSU
April 17 @ 1pm - Softball vs. OSU
April 19 @ 6pm - Softball vs. MSU
April 29 @ 6pm - Baseball vs. MSU
May 1 @ 1pm - Baseball vs. MSU
Date & Time TBD - Women's Lacrosse vs. OSU

Frequently Asked Questions

If I spend points in the Prize Store, does it affect my standings in the leaderboard?
No. You will see how many points you have available to spend when you are in the Prize Store module, and points will be subtracted from that total as you redeem prizes. Points will not be subtracted from your total in the Leaderboard.

Do I have to be a U-M student to participate?
Yes. In order to be eligible for rewards all participants must fully complete their H.A.I.L. mobile app account profile with a valid UMID number.

Do I have to have a smart phone in order to participate?
No. At every home Michigan Athletics event there will be a H.A.I.L check-in station equipped with iPads that any student can use to "check-in" and earn points.

I don't get service at Michigan Stadium. How can I get my points for attending football games?
All football attendance points will be awarded based on ticket scans. All you have to do is scan your ticket at the gate when you enter Michigan Stadium and your points will automatically be added to your account the following week.

How do I "check-in" to events?
Open the H.A.I.L. mobile app, choose the event you're attending and tap "Check in to this Event" OR visit the H.A.I.L. station and follow the same steps on one of Michigan Athletics provided iPads.