PNC Bank Signs on as Presenting Sponsor of Mott Spring Football Game

April 1, 2011

Spring Game Central

ANN ARBOR, Mich. -- The University of Michigan Athletic Department and IMG College-Michigan Sports Marketing announced Friday (April 1) that PNC Bank, a member of The PNC Financial Services Group (NYSE: PNC), has signed on as the presenting sponsor of the Mott Spring Game for the second straight season. The annual spring game will be held at Michigan Stadium on Saturday, April 16, at noon.

PNC Bank and IMG College-Michigan Sports Marketing will donate a portion of the sponsorship to the Michigan football interactive play area at the new C.S. Mott Children's Hospital. A major component of the annual spring game is a fund-raising campaign that will assist the construction of the new C.S. Mott Children's Hospital.

Admission to the spring game is free but fans can make a donation of choice to C.S. Mott Children's Hospital upon entering the gates of Michigan Stadium.

PNC Bank will sponsor two of the largest spring football game activities, the Michigan team locker room tour and the Kick for Cash promotion. Fans can tour and take photos in the Michigan team locker room from 5-7:30 p.m. on Friday (April 15) and from 7-9:30 a.m. on Saturday (April 16). Fans will have access to the stadium field on Friday night during the time devoted to the open locker room, but the field will not be accessible Saturday morning because of the spring game activities.

"The Mott Spring Game is a beloved event for Michigan fans and an annual rite of spring," said PNC Bank Regional President Ric DeVore. "PNC's sponsorship reflects our ongoing commitment to Ann Arbor and all the communities we serve."

For the PNC Kick for Cash promotion, the athletic department will randomly select one fan to attempt field goals with the chance to win a PNC gift card up to $300. They will have the opportunity to kick from three different spots, the 10-, 15- or 20-yard lines, with varying prizes for each of the three distances.

Check for announcements on the alumni flag football game roster and additional promotions involving the spring football game.

Media Contact: David Ablauf (734) 763-4423

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